Virtual Tour & Matterport

A virtual tour for real estate is a digital simulation of a property that allows potential buyers or renters to explore it remotely. It's often used by real estate agents and developers to showcase homes or commercial spaces online. There are several types and tools used to create these tours:

Benefits:

Increased Exposure

• Attracts a wider audience online, including remote or busy buyers.

• Faster Sales

  • Properties with virtual tours often sell faster due to higher engagement.

• Enhanced Marketing Appeal

  • Modern, tech-savvy presentation sets a listing apart.

• Fewer Disruptions

  • Reduces the number of in-person showings, minimizing interruptions to daily life.

Types of Virtual Tours

1. 360° Tours (Panoramic)

   • Created using 360° cameras.

   • Viewers can pan around from fixed points in each room.

   • Examples: Matterport, Kuula, Ricoh Tours.

2. Video Walkthroughs

   • Pre-recorded guided tours, often with narration.

   • Good for storytelling and highlighting features.

   • Easier to produce but less interactive.

3. Interactive 3D Models

   • Full 3D environments, often made from scans or blueprints.

   • Allow free navigation—move through the space as if you're inside.

   • Used in high-end listings or pre-construction projects.

4. Virtual Staging

   • Digitally adding furniture and decor to empty rooms.

   • Useful for showing the potential of a space without physically staging it.

🛠️ Popular Tools & Platforms

• Matterport – Industry leader for 3D tours with depth sensing.

• Zillow 3D Home – Free solution integrated with Zillow listings.